What RankPath Does For You
RankPath is an SEO and GEO analysis platform that helps you understand how well your website is optimized for both traditional search engines like Google and AI-powered search engines like ChatGPT, Perplexity, and Google AI Overviews.
Enter your website URL, and within seconds you'll receive a comprehensive analysis covering dozens of SEO factors, a clear score, and actionable recommendations to improve your rankings.
Your Analysis at a Glance
What We Analyze
RankPath examines your website across multiple categories that directly impact how search engines understand and rank your content:
SEO Analysis
- Page titles and meta descriptions: The first impression searchers see in results
- Heading structure: How your content hierarchy signals importance to search engines
- Image optimization: Alt text and accessibility that help both users and crawlers
- Link analysis: Internal and external links that distribute authority across your site
- Technical factors: Mobile-friendliness, page speed indicators, and structured data
- Social sharing: Open Graph and Twitter Card metadata for better social visibility
GEO Analysis (AI Search Optimization)
AI search engines work differently than traditional search. They look for content they can cite — content with clear facts, authoritative information, and well-structured answers. RankPath's GEO analysis, powered by GPT-4, evaluates:
- Citation worthiness: How likely AI engines are to reference your content
- Citable facts: Specific statistics, data points, or unique insights on your page
- Authority signals: Subject areas where your content demonstrates expertise
- Content depth: Whether your content fully answers the questions users ask
- Structured information: How well your data is organized for AI understanding
Why GEO Matters
AI search engines are changing how people find information. When ChatGPT or Perplexity answers a question, they cite sources. RankPath helps ensure your content is worthy of those citations — putting your brand in front of users who may never visit a traditional search results page.
Your SEO Score
Every analysis produces a score from 0-100 that reflects your page's optimization level. The score is calculated by checking for issues that search engines care about, with more critical problems having a greater impact on your score.
🟢 80-100: Excellent
Your page is well-optimized. Focus on maintaining quality and addressing any remaining suggestions.
🟡 50-79: Good
Solid foundation with room for improvement. Prioritize the critical and warning issues first.
🔴 0-49: Needs Work
Significant issues are holding your page back. Addressing these can lead to meaningful ranking improvements.
Actionable Recommendations
RankPath doesn't just identify problems — we tell you exactly what to fix and why it matters. Each issue comes with:
- Clear severity: Critical, Warning, or Info — so you know what to prioritize
- Specific guidance: What the issue is and how to resolve it
- Impact explanation: Why fixing this helps your rankings
This means less time researching SEO best practices and more time implementing improvements that actually move the needle.
Track Progress Over Time
SEO isn't a one-time task — it's an ongoing process. RankPath Pro and Agency plans include:
- Score history: See how your optimization improves over time
- Issue trends: Track which problems you've resolved and which remain
- Multi-project support: Manage all your websites from one dashboard
- Real-time updates: Changes sync instantly across all your devices
- Export reports: Generate professional PDF and CSV reports for clients
What Makes RankPath Different
SEO + GEO Combined
Most tools focus only on traditional SEO. RankPath also analyzes your content for AI search engines — the future of how people find information.
AI-Powered Insights
Our GEO analysis uses GPT-4 to evaluate your content the way AI search engines do, giving you insights no rule-based checker can provide.
Instant Results
Get your full analysis in seconds, not minutes. Fast feedback means faster improvements to your rankings.
Built for Agencies
Manage multiple client websites, export professional reports, and access your data via API — all designed for agency workflows.
🔒 Your Security & Privacy
- We only analyze public web pages — we never access private or authenticated content
- Your analysis data is encrypted and securely stored
- We don't store the raw HTML of your pages
- All connections use HTTPS encryption
- Rate limiting protects against abuse
- We follow industry security best practices
Get Started
Ready to see how your website performs? Try our free checker — no account required. Enter any URL and get your SEO score plus top issues to fix in under 30 seconds.
For ongoing monitoring, trend tracking, GEO analysis, and team features, explore our plans.